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Creating Inviting Spaces: Holiday Design Ideas for Model Homes

Writer's picture: PDGPDG

holiday design ideas for model home

The holiday season is a perfect time for home builders to showcase their model homes and design concepts with touches that create a welcoming atmosphere for potential buyers. As buyers walk through a model home, they aren’t just looking at walls and floors but imagining their lives unfolding in that space. The right holiday design can help them do that more easily, and with the right design choices, you can evoke a sense of warmth and belonging that draws buyers in.


While it's tempting to go all out with seasonal decor, less is often more when designing for the holidays, especially in a model home setting. The goal is to create a festive atmosphere that complements the space without overwhelming it. By focusing on subtle, clean, and cohesive touches, you’ll be able to enhance your model homes' appeal while leaving plenty of room for potential homeowners to imagine themselves in the space.


In this blog, we lean into our award-winning model home design experience and share a few design ideas to create a beautifully festive yet understated holiday ambiance and ideas for what comes next!


Top 7 List: Interior Designer-Inspired Ideas for Creating a Festive Holiday Model Home


  1. Subtle Holiday Greenery: Minimalist wreaths or simple garlands made from eucalyptus or pine can add a touch of nature to doorways, mantels, and railings. These elements are timeless and complement a variety of design styles, creating a welcoming vibe without the clutter.

  2. Neutral Holiday Palettes: Stick to a neutral or monochromatic color scheme—whites, creams, and metallics are perfect for creating a sophisticated and calming environment. Adding muted greens, reds, or soft blush tones will subtly evoke the holiday spirit without clashing with your home’s existing palette.

  3. Accent Lighting: Soft lighting, including fairy lights or candles, can make a model home feel warm and inviting. Consider using string lights around mirrors or shelves, or incorporate lanterns on the dining table for an elegant glow.

  4. Create Cozy Nooks: Adding small, cozy elements like a soft throw blanket on a couch or seasonal mugs on the kitchen counter helps potential buyers imagine themselves relaxing in the space. These touches evoke comfort and warmth, perfect for the holiday season.

  5. A Festive Dining Table: A simple, holiday-inspired dining table can create a memorable first impression. Use clean lines, elegant table settings, and a few seasonal touches like a small vase of flowers or a set of metallic accents to keep things chic and understated.

  6. Decorative Seasonal Prints or Art: Frame minimal holiday-themed prints or artwork with soft winter landscapes or holiday quotes in clean frames. This keeps the space festive without making it feel cluttered. You can work with your marketing department to create fun prints incorporating your branding.

  7. Scented Elements: Incorporate subtle holiday scents, like cinnamon or pine, with candles or diffusers. Keep the scent light and fresh to enhance the seasonal feel without overpowering the space.




Holiday Home Styling: Spark Buyer Imagination and Boost New Home Sales


When it comes to selling a home, especially a model home, the key is helping potential buyers envision themselves in the space. Staging, including thoughtful holiday decor, allows buyers to imagine how they could live, relax, and entertain in the home. The holiday season provides a perfect opportunity to spark that imagination by creating a warm, welcoming environment.


However, it’s important not to go overboard with decor. The goal is to highlight the home’s best features, create an inviting atmosphere, and subtly suggest how the space could be used during the holidays. Buyers want to see themselves in the home—not just your holiday decor. By striking the right balance, you can ensure that the festive touches enhance the home’s appeal without overshadowing the features that buyers are looking for. A little goes a long way in sparking that emotional connection that can lead to a sale.


Why Pennington Design Group for Your Model Home Design Needs?


At Pennington Design Group, we are passionate about creating designs that enhance a home's aesthetic and support builders in selling faster and more efficiently. Our team works closely with custom and production home builders throughout the Pacific Northwest, offering tailored interior design solutions that elevate the buyer experience while staying true to the project’s goals and budget.


From the beginning of the design process, we focus on optimizing spaces to ensure they are functional, welcoming, and aligned with the community’s needs. We understand that every home is unique, and we take the time to collaborate with builders to ensure each design reflects both the property's vision and potential buyers' expectations.


We are committed to helping you create beautiful, market-ready homes with lasting appeal. Whether you’re working on an individual project or an entire community, Pennington Design Group ensures every detail is perfectly executed, from concept to completion.


Ready to see how we can support your next project? Visit our Builder Services page to learn more about how Pennington Design Group can help you achieve success.


Interior Designer Pro Tips: What to Do with Your Model Home Holiday Decor After the Season?


As the holiday season winds down, model homes may not have much storage space to store all the seasonal decor. However, with a little planning and creativity, you can easily store your holiday items for next year—or even make a positive impact on others in the community. Here are a few ideas for what to do with your holiday decor once the season is over:


  1. Host a Holiday Decor SwapHost a holiday decor swap to bring your new home community together! Homeowners can exchange unused or unwanted decorations, allowing them to refresh their homes without buying new items. This event is a fun and sustainable way to update holiday decor while engaging with neighbors. Plus, it’s a great opportunity to remind them about your homeowner referral programs, which can help them earn a little extra cash!

  2. Donate to Those in NeedMany local charities, shelters, and community centers welcome donations of holiday decorations to brighten their spaces. If you take down your decor a little earlier—around the 23rd or 24th—you can help spread some cheer to those who may not be able to afford new decorations while freeing up space in your model home.

  3. Organize for Next YearConsider investing in clear storage bins or a red-and-green tub set specifically for your holiday decor. Label each container based on the type of decor inside, such as "Christmas Lights," "Table Settings," or "Wreaths and Garlands." This will make it much easier to locate and unpack your items next year, saving time and space.


By keeping things organized, repurposing, and donating where possible, you can make the most out of your holiday decor long after the season ends while staying mindful of space and storage limitations.


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